THIS NOTICE DESCRIBES HOW YOUR MEDICAL AND OTHER INFORMATION ABOUT YOU MAY BE USED AND DISCLOSED AND HOW YOU CAN GET ACCESS TO THIS INFORMATION. PLEASE REVIEW THIS DOCUMENT CAREFULLY.
Your privacy is of the utmost importance to us, and we at RxLive make it a key priority to keep your information appropriately confidential. Thank you for reviewing our Privacy Policy & Notice of Privacy Practices (the “Policy“). It is important that you understand the content of this Policy. Please read the following carefully to understand our views and practices regarding your information and how we treat it. Please reach out to us at Compliance@RxLive.com with any questions.
We believe that transparency about the use of your PHI is important. In this Policy, we provide you detailed information about our collection, use, maintenance, and disclosure of your Personal Information. This Policy explains what kind of information we collect, when and how we might use that information, how we protect the information, and your rights regarding your Personal Information.
RxLive is required by law to ensure the privacy of your information and to provide you with this Policy to notify you of our legal duties and privacy practices with respect to that information. RxLive is required to follow the terms of this Policy or any change to it that is in effect. It may be necessary for us to modify this Policy from time to time. We will notify all users by posting an amendment to the Policy on www.rxlive.com (the “Site”). Such modifications will become effective on the date they are posted. We encourage you to frequently review the Policy for any modifications.
Throughout this Policy, RxLive may also be referred to as “we,” “us,” and “our”. These terms are intended to refer to RxLive as a company, RxLive’s employees, and those providing services on behalf of RxLive, all of whom are required to follow the terms of this Policy. RxLive, Inc. (“RxLive,” “we,” “us” or “our“), operates this website, accessible at the Site, and the My.RxLive secure, online platform (the “My.RxLive Platform”), included herein, from the United States of America. Portions of the Site are accessible by the general public; however, access to the My.RxLive Platform is restricted to the authorized users (i) of either a health plan, health insurer, employer or pharmacy benefit manager, or pharmacy or other approved provider, that have entered into an applicable agreement with RxLive (an “RxLive Agreement“), (ii) who have accepted the related Terms of Use, and (iii) are located within the United States of America. If you choose to access the Site from locations outside the United States of America, you do so at your own risk and subject to the laws of the United States of America, and you are responsible for compliance with any local laws. You may not use or export anything (including information) from the Site in violation of United States of America export laws, regulations or the Terms of Use.
RxLive collects various types of information and treats each type with the utmost care. Whether that information is collected from users of our Site or from patients in the process of providing care, we take great pride in the efforts we take to ensure the security of that information in everything we do. We will never sell your information.
RxLive may collect Personally Identifiable Information (“PII”), which includes any information that can be used on its own or with other information to identify a single person or to identify an individual in context. If we can link particular information (directly or indirectly) to an individual, we consider this information PII, and we will protect it. This Policy applies to that information as it is collected by RxLive, its affiliates and agents, and its service providers from users of the RxLive website, RxLive’s Clinical Pharmacist Consultation Services, and RxLive’s line of technology programs and products.
RxLive may also collect Protected Health Information (“PHI”), also referred to as personal health information. This is information that may identify you and relates to your past, present, or future health or condition, treatment of your condition, or payment for your care. This information includes the demographic information, medical histories, test and laboratory results, mental health conditions, insurance information and other data that a healthcare professional collects to identify an individual and determine appropriate care. This Policy describes how we may use and disclose PHI about you, as well as how you obtain access to such PHI. This Policy also describes your rights with respect to your PHI.
Using the Site is voluntary, and by accessing or using the Site, you: (i) acknowledge that you have read and understood this Policy; (ii) agree that your access and use of the Site are subject to this Policy and related Terms of Use; and (iii) consent to our collection and use of your Non-Personal and Personally Identifiable Information as described in this Policy, as updated or revised from time to time. At all times, we reserve the right to disclose any information, including personally identifiable information, to comply with any applicable law, regulation, legal process or government request, to protect our rights or our property (including, without limitation) in the event of transfer of control of the company or substantially all of its assets, or during emergencies when safety is at risk, or for credit fraud protection and risk reduction purposes.
We want you, whether a public user or restricted-access user, to understand what data we collect from you when you visit our Site, how we use such data, and whether and to whom we share such data with others. This Policy applies to activities we engage in on the Site and does not apply to activities that are “offline” or unrelated to the Site, including activities occurring on other websites or platforms that we operate. You should note that different privacy policies may apply to other parts of RxLive’s web presence.
Types of Information Collected. Several types of data may be collected from you when you visit our Site, including (as defined below) Non-Personal Information and Personally Identifiable Information. Certain types of data are specifically NOT collected, including financial information and personal information from children.
Non-Personal Information. RxLive automatically collects certain anonymous data regarding usage of the Site. The anonymous data we collect may include, without limitation, information such as:
Such information (collectively, “Non-Personal Information“) does not personally identify users, by itself or in combination with other information. RxLive uses this Non-Personal Information to monitor the effectiveness of the Site and to consider potential changes to improve the user experience. Non-Personal Information may be collected through cookies. For more detailed information on cookies, please refer to the “Use of Cookies” section below.
Personally Identifiable Information. RxLive may ask you to provide personally identifiable information (“PII“) on the Site (for example, when subscribing to mailing lists or registering for access). Information collected when subscribing to mailing lists may include, without limitation, your name, email address, or additional information you enter when subscribing. In all such cases you choose whether to provide us with PII; however, certain portions of the Site may not be available to you if you do not provide the information requested. By providing such information, you consent to our collection and use of it, as described in this Policy. By providing a phone number, including a cell phone number, you consent to our collection and use of the number, such as to make calls and send you information at the number provided.
No Personal Information from Children. We do not knowingly collect personal information from children under the age of 18. Children are not permitted to use the Site and we request that children under the age of 18 not submit any personal information to the website.
Other Information NOT Collected. Our services and your use of the Site do not require you to disclose, nor require us to request or collect, any credit card or other financial information, or any other personally identifiable information not described above. We do not request, solicit or intend to collect any such information and you should not disclose, enter or upload any such information on the Site. If we discover that such information was disclosed by you, we will exercise commercially reasonable efforts to delete such information; however, we are not liable for any consequences relating to such disclosures of information.
Use and Disclosure of Information Collected. Our use and disclosure of certain information varies with respect to the type of information collected, including Non-Personal Information and Personally Identifiable Information.
Please note that you cannot unsubscribe from certain correspondence from us. We may use third party service providers and suppliers to facilitate our operation of the Site and/or to do mailings on our behalf, and they may have access to PII. Additionally, we may provide PII to third parties for marketing purposes or to third parties that we believe have products or services of interest to you.
Use of Cookies. We use cookies to help customize the Site and improve your experience using the Site. Cookies are small bits of data cached or stored on your computer based on Internet activity. When you visit the Site and before any cookies are placed, you will be presented with a message requesting your consent. By allowing us to place cookies, you are enabling us to provide a better experience and service. We may use cookies to monitor individual activity in aggregate to improve the Site and provide features that are tailored to your needs. The information we gather may include IP address, user language, the operating system, browser type, the presence/ absence of “flash” plug-ins, screen resolution, connection type, and information that identifies the cookie. We may also use tracking cookies to determine what sites you visit when you leave our Site. This information helps us identify content and services that may be of interest to our users as we work to make further improvements to the Site.
You can choose the types of information we collect about you using cookies when you visit our Site. Most web browsers automatically accept cookies, but you can change your browser settings to prevent this. Refer to your web browser’s help menu for assistance in changing your web browser settings. If you disable cookies, your ability to use some features of the Site may be limited.
Linked Sites. We may provide links on the Site to other sites of interest; however, we do not review or endorse the content of these sites, and are not responsible for that content or the privacy policies of websites to which the Site links. If you provide any information to such third parties, different rules regarding the collection and use of your personal information may apply. We strongly suggest you review such third party’s privacy policies and terms of use before providing any data to them. You should contact these entities directly if you have any questions about their use of the information that they collect.
Security. We strive to maintain the security of your information by using appropriate measures designed to protect our systems. However, we cannot guarantee the security of any information that is disclosed online. The Site is encrypted with algorithms and methods currently deemed acceptable by National Institute of Standards and Technology based on the classification of data stored, processed or transmitted. We also employ secure technology, privacy protection controls, and restrictions on employee access, to safeguard sensitive information. Notwithstanding the foregoing, we do not insure or warrant the security of any information you transmit, and you do so at your own risk.
Your PHI is used solely in the context of our mission to connect pharmacists and patients to improve medication adherence and effectiveness, reduce medication costs where possible, and to help improve the quality of life of each member we touch.
How We May Use and Disclose Your PHI. The following categories describe different ways that we use and disclose your PHI. We have provided you with examples in certain categories; however, not every permissible use or disclosure will be listed in this Policy.
Note that some types of PHI, such as HIV information, genetic information, alcohol and/or substance abuse records, and mental health records, may be subject to special confidentiality protections under applicable state or federal law, and we will abide by these special protections. If you would like additional information about special state law protections, you may contact our Compliance and Privacy Office at compliance@rxlive.com or visit www.rxlive.com.
Uses and Disclosures Of PHI That Do Not Require Your Prior Authorization. Except where prohibited by federal or state laws that require special privacy protections, we may use and disclose your PHI for treatment, payment and health care operations without your prior authorization as follows:
Where to obtain forms for submitting written requests. You may obtain forms for submitting written requests by contacting the Privacy Officer at RxLive, 1211 1st Ave N., St. Petersburg, FL 33705 or toll-free by telephone at (877) 924-4472.
For More Information or to Report a Problem. If you have any questions or concerns about this Policy or the use of your information, or to modify or update any information we have received, please contact us through the Site, by email at Compliance@RxLive.com, or by mail at the following address:
RxLive, Inc.
1211 1st Avenue N.
Suite 204
St. Petersburg, FL 33705
Attention: Compliance
Effective: January 21, 2022
RxLive’s Co-Founder and CPO Kristen Engelen, PharmD will dive deeper into clinical strategies and why pharmacists are the x-factor for physician-led clinical teams. Hope to see you there!